Nine matches at AT&T Stadium. Millions of visitors in North Texas. ICNA Dallas and Why Islam are launching the largest local dawah effort this city has ever seen — and we need you on the team.
In the summer of 2026, the eyes of the world turn to North Texas. AT&T Stadium in Arlington will host nine FIFA World Cup matches, drawing hundreds of thousands of visitors from every corner of the globe to the Dallas–Fort Worth metroplex.
For ICNA Dallas and Why Islam, this is not just a tournament — it is the single greatest opportunity in our lifetime to introduce our neighbors and the nations to the true message of Islam.
"When the world comes to our city, will they leave knowing who Muslims really are?"
A coordinated, citywide dawah operation across the entire tournament — built by Dallas Muslims, for the world.
Three coordinated fronts that put the message of Islam everywhere the world will be looking.
Twelve high-traffic billboards across DFW highways pose simple, curiosity-sparking questions and point visitors to a friendly conversation — online and in person. Millions of impressions during the busiest weeks the city has ever seen.
Welcoming booths near AT&T Stadium and around Dallas watch-party districts — staffed by trained volunteers offering free Qurans, refreshments, gifts, and warm conversation to fans from every nation.
A boldly wrapped dawah bus rolls through fan districts and city landmarks for six marquee stops — a mobile hub for street interviews, free literature, and unforgettable face-to-face dawah on the move.
Billboards, bus tours, street interviews and fan-zone moments from our outreach.
We need 500 Dallas Muslims on the ground. Whatever your skill or schedule, there's a spot for you on the squad.
Hand out Qurans, answer questions, and start friendly conversations at fan zones and city hotspots.
Run a welcome booth — greet visitors, offer refreshments and gifts, and represent Islam with warmth.
Film, edit, and share street interviews and campaign highlights with the world in real time.
Travel with the dawah bus, set up at each stop, and keep the mobile outreach hub running.
Speak Spanish, Arabic, French, Portuguese or more? Help us welcome fans in their own language.
Load, transport, build and break down booths, and keep materials stocked across the metroplex.
The Prophet ﷺ taught us that honoring your guest is part of faith. Open your home, your kitchen, or your time to the visitors Allah is sending to our city.
"Whoever believes in Allah and the Last Day, let him honor his guest."
Welcome a traveler or new friend into your home for a meal and a memory.
Fund or cook food for volunteers and guests at the fan zones and booths.
Help shuttle guests, volunteers and materials around the metroplex.
Help your masjid welcome curious visitors with tours, tea and conversation.
This isn't a first attempt. Your support builds on a movement that's already working across Dallas–Fort Worth.
Every dollar raised here stays local — funding Dallas billboards, booths, the bus tour, and tens of thousands of free Qurans. Sadaqah jariyah that could last generations.
Funds a full dawah bus tour stop — booth, crew, food & thousands reached.
Give $2,500Text "FIFA <amount>" to
(972) 590-9881
Send your donation to
finance@icnadallas.org
Donate securely at
icnadallas.org/fifa
ICNA Dallas is a registered 501(c)(3). Tax-Exempt ID: 27-1512525 · 100% of your donation is tax-deductible.
Yes. ICNA Dallas is a registered 501(c)(3) non-profit (Tax-Exempt ID 27-1512525). 100% of your gift is tax-deductible and you'll receive a receipt.
Every dollar raised through this campaign funds the Dallas–Fort Worth effort — billboards, fan-zone booths, the dawah bus tour, hospitality, and free Qurans distributed right here in North Texas.
ICNA Dallas is partnering with Why Islam to run the on-the-ground operation in our host city. Why Islam brings the proven framework and materials; we bring the local volunteers, relationships, and boots on the ground.
We need 500 volunteers and dozens of hospitality hosts. Sign up to staff a booth, join the bus crew, translate, film interviews, host a guest, or sponsor a meal — every role matters.
Activity ramps up in spring 2026 and peaks during the World Cup matches at AT&T Stadium in June and July 2026, including the Arlington semifinal.
Our approach is warm, respectful, and conversation-first — offering a gift, a smile, and an honest answer to anyone curious. We're simply being good neighbors to the world arriving at our doorstep.
"If Allah guides a person through you, it is better for you than all that is on this earth."
The World Cup comes to Dallas once. The reward for guiding even one soul to Allah lasts forever. Be part of something historic.